Rocket Revive

The challenge
Fentanyl contamination has made recreational drug use at festivals increasingly dangerous, with opioids implicated in close to half of unintentional overdoses in Australia. Naloxone reverses an opioid overdose in minutes, but only if someone nearby is carrying it. The real problem wasn’t the medication; it was that people don’t carry clinical objects they’d rather hide.
The insight
Through research into festival culture and wearable behaviour, I helped reframe the brief from “design a naloxone product” to “design a better way of carrying naloxone.” The breakthrough: visibility could function as a safety feature. By turning naloxone into a bold, wearable accessory, more people carry it, increasing availability exactly where overdoses happen.
I refined the fin geometry into a tapered, grippable profile for panicked or impaired users, and developed the music-generated branding, making sound visible with a guitar, amp, mirror and laser, then refining the resulting waveform into an animated logo and surface detail.





















